HealthTech UI/UX redesign

Landing page + onboarding flow + product UI kit, designed for conversion and accessibility.

Objective

Reduce friction in onboarding

Clarify the value proposition, reduce form fatigue, and make primary actions obvious for patients, members, or clinicians.

Scope

UX audit → information architecture → wireframes → UI kit → clickable prototype.

Outputs

Deliverables

  • UX findings + prioritized fixes
  • IA + wireframes + flows
  • UI kit (components, tokens)
  • Prototype + handover notes
Focus

Conversion

Clear messaging hierarchy and fewer steps to completion.

Focus

Accessibility

Readable type, contrast, keyboard navigation, and error states.

Focus

Consistency

Design system so future screens ship faster and look cohesive.

Studio handover includes
Component list, tokens, interaction notes, and export conventions so dev implementation is predictable and faster.
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